27/08/2009 10:19, Report by Gemma Thompson

Ben backs Foundation scheme

Young Reds' goalkeeper Ben Amos and former England defender Martin Keown met a group of local children at Old Trafford recently to promote an innovative new healthy eating game created as part of BT and the Football Foundation’s 'Communicating for Success' programme.

The youngsters used a range of exciting new IT and design skills they had developed as part of the innovative scheme – combined with fitness awareness workshops - to produce the series of high quality, colourful, children’s card games and activity planners.

The 'Communicating for Success' initiative, a £1million UK-wide programme, uses the positive influence of football to help combat digital exclusion and improve communication skills across the UK.

The children, from Forest Gate Community Primary, Our Lady of Lourdes Catholic Primary and Partington Primary Schools, worked on the “Deal Yourself an Active Digital Diary” project which is being run by the Manchester United Foundation at Broadoak High School and the Study Support Centre at Old Trafford as well as at the participating schools.

Amos was happy to lend his support to the scheme and was very impressed by the children's design work.

"It’s always important for kids to learn things at an early age and get into good habits. The leaflets they’ve designed are brilliant and they’ve all no doubt had great fun creating them," he told

Neil Bradburn, centre manager for the Manchester United Foundation Study Support Centre, added: “Harnessing the power of football and the privileged position the sport has in our society, this innovative project will encourage young people to lead healthy, fulfilling lives.”


Premier League