Old Trafford was a hub of activity on Tuesday with the launch of United's new partnership with principal sponsor Aon.
The four-year deal was kicked off by a special event in conjunction with the Manchester United Foundation and The Christie, one of England’s leading cancer centres and a Foundation charity partner. The event, which is part of a programme of global charitable initiatives designed to promote youth development and healthier communities, involved 150 of Aon's UK employees participating in different activities around the stadium.
As well as a teambuilding exercise with Sir Bobby Charlton and Foundation chief executive John Shiels, employees also took part in a penalty shoot-out competition with club ambassador Bryan Robson and former Red Quinton Fortune.
An 'Aon United REDy Day' was held across all of Aon’s offices globally which saw employees raise funds for local charitable initiatives by wearing United shirts or red clothes for the day. Money generated on the day at Old Trafford will be donated to The Christie's 'The Survivorship Programme', an initiative which supports young people re-engaging with their educational and career goals following cancer treatment.
"This event is an indication of how Aon is committed to developing the partnership way beyond a simple commercial arrangement," said United chief executive David Gill. "In the coming years, I hope we will be able to build a tangible legacy for the Manchester United community both here in the north west and further afield. I am delighted that Aon wants to get its whole worldwide workforce involved. I'm sure it will really bring the sponsorship to life for many of them."