Manchester United has today announced a four-year sponsorship with prominent Turkish bank Denizbank.
The new agreement, the first of its kind to be forged by the club and a Turkish bank, will give Denizbank the exclusive rights to offer the official Manchester United Credit Card to the club’s 9.5 million followers in Turkey.
The unique United and Denizbank branded credit card will offer cardholders a number of attractive incentives and benefits, including discounts at the club’s Red Café and Museum & Tour, as well exciting competitions and money-can't-buy prizes.
To celebrate these great 'saves', legendary Reds goalkeeper Peter Schmeichel attended a press conference in Istanbul ahead of the team’s Champions League clash against Galatasaray.
United's commercial director Richard Arnold said: “This is the 11th sponsorship to be announced by the club so far this season, which demonstrates not only the strength of the Manchester United brand but also our desire to engage with our fans through our global network of like-minded businesses.
"Denizbank has over 11,250 employees and now has 610 branches across Turkey, opening 10 new branches within the first six months of this year. Much like Manchester United, Denizbank’s rapid and continuous growth demonstrates its aspiration for success.
"The company shares many of United’s core values and I am confident this will be a very successful partnership, bringing a fantastic product to our Turkish fans.”
For more information on the Denizbank Manchester United Credit Card, please visit www.denizbank.com.