"Manchester is a working-class city with working-class people – that’s its history.
"And there’s always been a fantastic work ethic about this club – all the successful players here have had that.
"The great similarity [between United and Manchester] is the industrial part."
– Sir Alex Ferguson
For more video, photos and information on United's new Manchester-inspired home shirt, visit manutd.com/madeofmanchester.
Sir Alex Ferguson understands better than most how Manchester United is inextricably linked to the city in which it is based.
The club that was formed by railway workers in 1878 has always been based on principles of hard work and determination, which Sir Alex has upheld in his quarter-century at the helm.
It’s why the Reds boss can appreciate the theme behind United’s new home shirt: gingham, a fabric first produced in the Manchester cotton mills during the Industrial Revolution.
Watch a video above of Sir Alex discussing United’s ethos and the player he believes epitomised it best.
The 2012/13 shirt goes on sale at Old Trafford this Thursday, 31 May and will also be available to buy online at store.manutd.com.