into the time management and sleep management of the players to ensure they get the most out of the trip from a training perspective. Everything is factored in to the planning of the trip.
And they seem to get bigger year on year…
Yes and it’s great to see the reaction we get in different countries. All the games on the first leg of the tour were sell-outs and the open training sessions were hugely popular with thousands of fans in attendance at those as well. We’re very fortunate to have been successful off the pitch as well as on it and that enables us to put on a really fantastic show - not just on the pitch on tour, but with the other things that we do involving Manchester United Soccer Schools and our legends, and also engaging with local kids via our partners and the Manchester United Foundation.
As you said earlier, the tour is obviously a vital part of the team’s preparations for the new season, but how important is it for the club from a commercial perspective?
It’s a very important method of engagement for us, both with our fans and our partners. The main reasons for doing tours is to prepare the players for the season and to enable us to interact with our fans all around the world. And it’s fair to say that it is a successful part of the business that helps us compete to buy the best players in the world in order to have more success on the pitch.
You’ve travelled all over the world with the team but are you still amazed at the welcome we receive wherever we go?