See Red.

United continue to promote 'No Room for Racism' campaign

At this weekend’s match against Chelsea, Manchester United and the Premier League will be working together to promote the league-wide ‘No Room for Racism’ campaign.

Fans will be encouraged to celebrate diversity and inclusion while being challenged to report racism and discrimination in any shape or form.

Now into its third year, the campaign forms part of a series of initiatives that the Premier League are implementing to address racism in society. The No Room For Racism message will be visible at Saturday’s game on signage, television coverage and LED boards.

Players and match officials will also continue to wear a No Room For Racism sleeve badge throughout the 2020/21 season to act as a constant reminder of the commitment to eradicate racism wherever it exists.

Online reporting processes will be promoted with supporters being asked to ‘Challenge it, report it, change it.’ To find out more about how to report social media posts which may be discriminatory, fans should visit www.premierleague.com/reportracism.

Throughout the season, the club champions equality, diversity and inclusion via its own #allredallequal campaign.

Under this banner, a collaboration between Kick It Out and Manchester United Foundation was announced last week to deliver anti-discrimination and inclusion classes across 48 partner secondary, primary and special schools across Greater Manchester.

Alongside this, referee coaching will be delivered to local black and minority ethnic students, diversifying the pool of referees, and providing them with the opportunity to achieve referee qualifications.

With education being a key element of the Premier League’s commitment to address racism in society, the League have also launched a series of new educational resources. These free teaching materials are designed to help stimulate discussion in classrooms and will be available to more than 18,000 primary schools in England and Wales through Premier League Primary Stars.

Richard Arnold, Manchester United managing director and chair of Manchester United Foundation, commented: “At Manchester United, we have a responsibility to uphold the values of the club by promoting equality, diversity and inclusion throughout our communities, led through the club’s Foundation and the work it does directly within schools.

“It’s important to us that our fans, our staff and those we work with in the community continue to embrace the benefits of diversity, encapsulated by our own All Red All Equal campaign. We want them to only ‘see red’ in their support of Manchester United.”

Harry Maguire, Bruno Fernandes and Scott McTominay take the knee at St James' Park.

Premier League chief executive Richard Masters said: “No Room For Racism represents the long-standing commitment of the Premier League and our clubs to tackle discrimination. This is not just about challenging and reporting abuse this weekend or next weekend, but throughout this season, next season and beyond.”

More information about Manchester United’s work to promote equality, diversity and inclusion can be found at www.manutd.com/allredallequal.

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