Cadbury, Manchester United’s Official Partner, have provided support to those most at need during the coronavirus pandemic, with a number of charitable causes and initiatives:
This doesn’t need to end
Cadbury celebrated the British public’s reaction to lockdown, when people came together to selflessly support each other through this time. This film highlights the acts of generosity and kindness which were carried out every day across the UK, and aimed to inspire further generous behaviours in the future. Watch here.
United legends reach out to elderly fans
Manchester United legends including Bryan Robson, Gary Pallister and Andrew Cole reached out to elderly fans in lockdown all over the UK. The outreach programme built on the club’s support for the #DonateYourWords campaign, designed around combating loneliness among the elderly. Find out more.
Mondelēz donated $20 million in cash and in-kind donations to advance COVID-19 relief efforts, exceeding their $15 million goal. Find out more.
Using our technology for good
At their factory in Bournville, Cadbury worked with engineering company 3P Innovation to 3D print 10,000 medical visors each week for the NHS and other frontline workers. Find out more.
Mondelēz front line staff activity
Cadbury frontline employees worked tirelessly during the pandemic and remained committed to their consumers. Their dedication allowed Cadbury to bring joy and a sense of normality during the uncertain and challenging times. Find out more.
Thanking key workers
Easter was different this year. To help many enjoy the rituals Cadbury has brought for the past 100 years, they donated hundreds of thousands of Easter eggs and bunnies to frontline health care workers, Foodbank, SecondBite, Ambulance Victoria, The Royal Children’s Hospital, aged care homes and hospitals across the UK. Find out more.