Heading into the third year of our partnership, Estée Lauder continues to engage Manchester United’s extensive fanbase in China and the Asia Pacific region, a first-of-its-kind partnership for the brand.
Since the launch of the partnership in 2023, Estée Lauder has activated across China and the United Kingdom, bringing skincare that performs like a pro to Manchester United’s fans.
Estée Lauder continues its legacy of disrupting the beauty industry, bringing its high-performing products to new communities of sports fans who demand peak performance in every aspect of life.
Bringing together the worlds of beauty and sports, the partnership will continue to engage fans across United’s social platforms and at local fan events with dynamic social storytelling around the benefits of recharging the skin.
Learn more about the winning formula below.