United announce partnership with Sokin
Manchester United has today announced a multi-year agreement with Sokin, appointing the UK-headquartered fintech company as the club's Official Global Business Payment Solutions Partner.
The partnership marks a major step forward in Manchester United's commitment to enhancing its global operations through smarter, faster, business-to-business payment solutions.
Sokin will provide the club with its industry-leading global business payments platform, powering seamless and efficient international business-to-business transactions.
As a new era payments company, Sokin leverages AI to generate efficiencies across its platform, passing on cost savings directly to clients. The company's comprehensive platform streamlines cross-border accounts payable, receivable, and treasury operations, giving businesses the clarity and control to scale globally.
Sokin has previous expertise in supporting the global sport industry business-to-business payment landscape, having partnered with a range of top European football clubs as well as the British & Irish Lions for the Test series in Australia this summer.
Marc Armstrong, chief business officer at Manchester United, said: "We are delighted to welcome Sokin to the Manchester United family. Their global business payments infrastructure and forward-thinking approach align perfectly with our commitment to delivering best-in-class services and experiences to our fans and partners across the world."
Vroon Modgill, chief executive officer of Sokin, said "Partnering with Manchester United, one of the most iconic teams in global sport, represents a pivotal moment for Sokin and demonstrates the scale we've achieved as a business.
"The way United connects with hundreds of millions of supporters in every corner of the globe, mirrors our own ambition to empower businesses of all sizes to operate internationally, with ease and efficiency. This partnership perfectly embodies our mission to break down the barriers to global commerce – there's no better partner than a club that defines what it means to be truly global."