United fans enjoy special kit-launch experience

Saturday 08 July 2023 14:00

How would you react to entering the Manchester United dressing room and seeing your shirt hung up on the wall?

Whether that be adorning your name and number on the back, or that of your favourite Reds hero, the thrill of seeing a jersey just for you in such a historic place would certainly provide a feeling to savour.

It was therefore our pleasure to be able to welcome a group of supporters to Old Trafford - on the recent launch day for our new adidas home kit – to experience just that.

United and adidas launch 23/24 home kit

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On sale now, this is the kit you have been waiting for.

The chosen fans arrived at the Theatre of Dreams and were presented with their very own 2023/24 home shirt as a reward for their loyal support over the last few seasons.

Those in attendance had been repping the Reds after purchasing a personalised or hero replica shirt from United Direct in each of the last three campaigns, while invitations were also sent to a select group had bought each of our 2022/23 home, away and third jerseys.
Our guests were among the first to see our brand-new look in person when they were taken to the home dressing room, where they could find our new release, complemented by the printing of their choice on the back.

They then had the option to mark their visit by heading down the tunnel to have photos taken in front of the striking red, white and black flag that was used in the official kit launch, to round off their special day to M16.

GOT YOUR NEW SHIRT?

If you haven’t already, you can get your hands on our 2023/24 adidas home jersey now via United Direct.

Click here to shop the full home-kit range!

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