United to open a pop-up pub at Old Trafford
Manchester United will unveil a brand-new matchday experience for supporters, with the launch of the Pop-Up Pub at Old Trafford.
Opening in the W1 car park for our home fixtures against Arsenal, Burnley and Chelsea, the Pop-Up Pub will give fans a vibrant space to come together, enjoy great local food and drink, and soak up the atmosphere just steps from the Stretford End.
The 900sqm marquee will hold up to 1,000 fans and is free to enter - exclusively for match ticket holders - opening three hours before kick-off and remaining open for one hour after the final whistle.
The 900sqm marquee will hold up to 1,000 fans and is free to enter - exclusively for match ticket holders - opening three hours before kick-off and remaining open for one hour after the final whistle.
Supporters visiting the Pop-Up Pub can look forward to:
- Delicious local food from Yard & Coop
- Premium local craft beer
- Fast-pour service, with pints ready in just ten seconds
- Live music from local artists to build the atmosphere
- United legends in attendance – including Denis Irwin for the Arsenal match
- Giveaways from club partners Estée Lauder and Cadbury
- Delicious local food from Yard & Coop
- Premium local craft beer
- Fast-pour service, with pints ready in just ten seconds
- Live music from local artists to build the atmosphere
- United legends in attendance – including Denis Irwin for the Arsenal match
- Giveaways from club partners Estée Lauder and Cadbury
The Pop-Up Pub is the first step in delivering more for supporters on matchdays, following feedback from the Old Trafford Regeneration research. Fans said they wanted more to see and do around the stadium, and we listened.
This initiative will not only provide a new space for the United family to connect but will also showcase local businesses and help build the pre-match atmosphere that makes Old Trafford so special.
If successful, the Pop-Up Pub will return at other points in the season, helping shape plans for a permanent fan zone in the future.
This initiative will not only provide a new space for the United family to connect but will also showcase local businesses and help build the pre-match atmosphere that makes Old Trafford so special.
If successful, the Pop-Up Pub will return at other points in the season, helping shape plans for a permanent fan zone in the future.
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