Berrada sets out vision

Wednesday 11 September 2024 13:15

Manchester United's chief executive officer Omar Berrada has released a statement to accompany the club's full-year financial results.

Berrada assumed the role in July and has reiterated the clear objective is to return the club to the top of European football, while also referencing the ongoing work to develop and renovate Carrington.

There is also a recognition of the part played by supporters in ensuring United can pursue more silverware, to follow the Carabao Cup and Emirates FA Cup triumphs in the past two seasons for Erik ten Hag's side and the women's Adobe FA Cup victory last summer.

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United, Trafford Council and Greater Manchester Combined Authority have joined forces.

"It has been a busy off season for the club with successful training camps for both our men's and women's teams," said Berrada. "We have strengthened our men's first team with five exciting players and put a new football leadership structure in place to provide a greater support to our manager, Erik ten Hag.

"Dan Ashworth was appointed sporting director and Jason Wilcox joined us as technical director, two extremely experienced and highly regarded professionals, who will add great depth to our team. We have added six players to our women's team and are investing to ensure all of our teams have access to world-class training facilities at a fully renovated Carrington.

"We are also delighted to have extended our principal partnership with Snapdragon, after an excellent start, for a further two years, in addition to the initial three-year term.

"As I embark on my new role as chief executive officer of this historic club, we are all extremely focused on working collectively to create a bright future, with football success at the heart of it.

"We are working towards greater financial sustainability and making changes to our operations to make them more efficient, to ensure we are directing our resources to enhancing on-pitch performance.

"Today, we announce new guidance for fiscal 2025, which reflects a partial year impact of the transformative cost-savings and organisational changes that we have been busy implementing over the summer.

"Ultimately, the strength of Manchester United is driven by the passion and loyalty of our supporters. Our clear objective is to return the club to the top of European football. Everyone at the club is aligned on a clear strategy to deliver sustained success, both on and off the pitch, for the ultimate benefit of our fans, shareholders and hugely diverse range of stakeholders."

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